Brand M&A · licensing · co-branding · VC theses
Simpatico screens a universe of brands against a buyer’s audience using Qloo’s taste graph, computes six audience-fit metrics in code, has a bull and a bear agent argue each target while a code judge rejects any claim the evidence ledger doesn’t back, then writes the IC memo, updates the pipeline, drafts outreach for human approval and keeps watching. Without Qloo it refuses to score.
A PepsiCo-style buyer screens 30 better-for-you food and beverage brands for an audience-fit bolt-on.
Recorded 2026-10-27 from Qloo responses kept in the private server-side cache.
The Los Angeles Dodgers pick an apparel and streetwear collaboration partner from 26 labels (illustrative only).
Recorded 2026-10-27 from Qloo responses kept in the private server-side cache.
A consumer fund screens emerging brands against a "run-club culture" audience seeded by HOKA, On, Tracksmith and Athletic Brewing.
Recorded 2026-10-27 from Qloo responses kept in the private server-side cache.
| Screen | Deal type | Status | Started |
|---|---|---|---|
| Red Bull sneaker collaboration (discovery) | Licensing / co-brand | done | Oct 27, 02:26 PM UTC |
| Bulls streetwear collaboration | Licensing / co-brand | done | Oct 27, 01:23 PM UTC |
| Starbucks coffee and drinks bolt-on | M&A bolt-on | done | Oct 27, 01:13 PM UTC |
| Run-club culture thesis screen | VC thesis | done | Oct 27, 01:11 PM UTC |
| Dodgers streetwear collaboration screen | Licensing / co-brand | done | Oct 27, 01:10 PM UTC |
| Better-for-you bolt-on screen | M&A bolt-on | done | Oct 27, 01:09 PM UTC |
| Discovery test: drinks for Pepsi | M&A bolt-on | done | Oct 23, 10:01 PM UTC |